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	<title>NewHomeFeed Blog &#187; White Papers</title>
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		<title>From Website to Web Presence</title>
		<link>http://blog.newhomefeed.com/white-papers/from-website-to-web-presence/</link>
		<comments>http://blog.newhomefeed.com/white-papers/from-website-to-web-presence/#comments</comments>
		<pubDate>Wed, 31 Mar 2010 13:00:43 +0000</pubDate>
		<dc:creator>Robert</dc:creator>
				<category><![CDATA[White Papers]]></category>

		<guid isPermaLink="false">http://blog.newhomefeed.com/?p=529</guid>
		<description><![CDATA[Today’s Home Builder exists in a world of inter-connected online communities, yet many are not fully adjusted to the need for a well-designed and user-friendly website, let alone the many other ways a builder must exist online. This white paper explores the new home builder Internet footprint, and, drawing on the expertise from many home [...]]]></description>
			<content:encoded><![CDATA[<p>Today’s Home Builder exists in a world of inter-connected online communities, yet many are not fully adjusted to the need for a well-designed and user-friendly website, let alone the many other ways a builder must exist online. This white paper explores the new home builder Internet footprint, and, drawing on the expertise from many home builder marketing and sales professionals, makes the case for movement from simply having a traditional website to complimenting a robust website with a thoughtful, nuanced web presence.</p>
<p><span id="more-529"></span></p>
<p><a href = "http://www.newhomefeed.com/white_papers/NHF_whitepaper_fromsitetopresence.pdf" target="_blank">Download White Paper</a></p>
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		<slash:comments>1</slash:comments>
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		<title>Social Media 101 for Homebuilders</title>
		<link>http://blog.newhomefeed.com/white-papers/social-media-101-for-homebuilders/</link>
		<comments>http://blog.newhomefeed.com/white-papers/social-media-101-for-homebuilders/#comments</comments>
		<pubDate>Mon, 01 Feb 2010 23:32:05 +0000</pubDate>
		<dc:creator>Robert</dc:creator>
				<category><![CDATA[White Papers]]></category>

		<guid isPermaLink="false">http://blog.newhomefeed.com/?p=432</guid>
		<description><![CDATA[Once upon a time in the Internet, to sell homes you needed a website and social networking meant happy hour. In 2010, the website is a tiny little piece of  a large and interconnected puzzle. And while social networking may still mean happy hour, it all begins on Facebook, gets amplified on Twitter, and [...]]]></description>
			<content:encoded><![CDATA[<p>Once upon a time in the Internet, to sell homes you needed a website and social networking meant happy hour. In 2010, the website is a tiny little piece of  a large and interconnected puzzle. And while social networking may still mean happy hour, it all begins on Facebook, gets amplified on Twitter, and dissected on blogs. These days for a homebuilder to be online means planning, building, executing and measuring a highly contextualized web presence.</p>
<p><span id="more-432"></span></p>
<p><a href = "http://www.newhomefeed.com/white_papers/NHF_whitepaper_socialmedia.pdf" target="_blank">Download White Paper</a></p>
]]></content:encoded>
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		<slash:comments>0</slash:comments>
		</item>
		<item>
		<title>How to Market Homes for Sale</title>
		<link>http://blog.newhomefeed.com/white-papers/how-to-market-homes-for-sale/</link>
		<comments>http://blog.newhomefeed.com/white-papers/how-to-market-homes-for-sale/#comments</comments>
		<pubDate>Tue, 19 Jan 2010 17:00:04 +0000</pubDate>
		<dc:creator>admin</dc:creator>
				<category><![CDATA[White Papers]]></category>

		<guid isPermaLink="false">http://blog.newhomefeed.com/?p=387</guid>
		<description><![CDATA[You must be marketing online. If you are employed in an industry having anything to do with real estate, you know the days of selling a home by placing an ad in the Sunday paper and throwing up a couple billboards are over. What follows is what a real estate marketer must know to advertise [...]]]></description>
			<content:encoded><![CDATA[<p>You must be marketing online. If you are employed in an industry having anything to do with real estate, you know the days of selling a home by placing an ad in the Sunday paper and throwing up a couple billboards are over. What follows is what a real estate marketer must know to advertise homes for sale online.</p>
<p><span id="more-387"></span></p>
<p><a href = "http://www.newhomefeed.com/white_papers/NHF_whitepaper_howtomarkethomes.pdf" target="_blank">Download White Paper</a></p>
]]></content:encoded>
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		<slash:comments>0</slash:comments>
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		<title>The Ones That Get Away: Follow-up is the Critical  Precursor to the “Close”</title>
		<link>http://blog.newhomefeed.com/white-papers/the-ones-that-get-away-follow-up-is-the-critical-precursor-to-the-close/</link>
		<comments>http://blog.newhomefeed.com/white-papers/the-ones-that-get-away-follow-up-is-the-critical-precursor-to-the-close/#comments</comments>
		<pubDate>Wed, 13 Jan 2010 23:00:09 +0000</pubDate>
		<dc:creator>admin</dc:creator>
				<category><![CDATA[White Papers]]></category>

		<guid isPermaLink="false">http://blog.newhomefeed.com/?p=383</guid>
		<description><![CDATA[Mike Lyon of Do You Convert presents a detailed analysis of why follow-up with leads is so crucial, and offers clear instructions on how to effectively make contact with leads to facilitate “the close.”

Download White Paper
]]></description>
			<content:encoded><![CDATA[<p>Mike Lyon of <a href="http://www.doyouconvert.com" target="_blank">Do You Convert</a> presents a detailed analysis of why follow-up with leads is so crucial, and offers clear instructions on how to effectively make contact with leads to facilitate “the close.”</p>
<p><span id="more-383"></span></p>
<p><a href = "http://www.newhomefeed.com/white_papers/NHF_whitepaper_mikelyon.pdf" target="_blank">Download White Paper</a></p>
]]></content:encoded>
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		<slash:comments>0</slash:comments>
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		<title>TLofts, An Urban Success Story (Reprinted with Permission)</title>
		<link>http://blog.newhomefeed.com/white-papers/tlofts-an-urban-success-story-reprinted-with-permission/</link>
		<comments>http://blog.newhomefeed.com/white-papers/tlofts-an-urban-success-story-reprinted-with-permission/#comments</comments>
		<pubDate>Wed, 13 Jan 2010 22:46:33 +0000</pubDate>
		<dc:creator>admin</dc:creator>
				<category><![CDATA[White Papers]]></category>

		<guid isPermaLink="false">http://blog.newhomefeed.com/?p=378</guid>
		<description><![CDATA[Communications firm red rocket LA led a highly innovative and ambitious project using social media to sell lofts in the heart of Los Angeles’ trendy Westside. By learning how they did it, readers also get real-world tips on how to use social media selling places to live. 

Download White Paper
]]></description>
			<content:encoded><![CDATA[<p>Communications firm <a href="http://redrocketla.com" target="_blank">red rocket LA</a> led a highly innovative and ambitious project using social media to sell lofts in the heart of Los Angeles’ trendy Westside. By learning how they did it, readers also get real-world tips on how to use social media selling places to live. </p>
<p><span id="more-378"></span></p>
<p><a href = "http://www.newhomefeed.com/white_papers/NHF_whitepaper_tlofts.pdf" target="_blank">Download White Paper</a></p>
]]></content:encoded>
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		<slash:comments>0</slash:comments>
		</item>
		<item>
		<title>Google Introduces &#8220;Sidewiki&#8221;</title>
		<link>http://blog.newhomefeed.com/white-papers/google-introduces-sidewiki/</link>
		<comments>http://blog.newhomefeed.com/white-papers/google-introduces-sidewiki/#comments</comments>
		<pubDate>Wed, 06 Jan 2010 17:00:47 +0000</pubDate>
		<dc:creator>admin</dc:creator>
				<category><![CDATA[White Papers]]></category>

		<guid isPermaLink="false">http://blog.newhomefeed.com/?p=375</guid>
		<description><![CDATA[Google has introduced “Google Sidewiki” and now any user of Google can write public reviews and comments about your website and your company. Find out more information about what this means for you.

Download White Paper
]]></description>
			<content:encoded><![CDATA[<p>Google has introduced “Google Sidewiki” and now any user of Google can write public reviews and comments about your website and your company. Find out more information about what this means for you.</p>
<p><span id="more-375"></span></p>
<p><a href = "http://www.newhomefeed.com/white_papers/NHF-SideWiki-WhitePaper.pdf" target="_blank">Download White Paper</a></p>
]]></content:encoded>
			<wfw:commentRss>http://blog.newhomefeed.com/white-papers/google-introduces-sidewiki/feed/</wfw:commentRss>
		<slash:comments>0</slash:comments>
		</item>
		<item>
		<title>Google Introduces Personalized Search Results</title>
		<link>http://blog.newhomefeed.com/white-papers/google-introduces-personalized-search-results/</link>
		<comments>http://blog.newhomefeed.com/white-papers/google-introduces-personalized-search-results/#comments</comments>
		<pubDate>Wed, 06 Jan 2010 13:40:44 +0000</pubDate>
		<dc:creator>admin</dc:creator>
				<category><![CDATA[White Papers]]></category>

		<guid isPermaLink="false">http://blog.newhomefeed.com/?p=371</guid>
		<description><![CDATA[Google has introduced personalized search results, meaning different users of the Google search engine will see different search results. Learn what this means for you.

Download White Paper
]]></description>
			<content:encoded><![CDATA[<p>Google has introduced personalized search results, meaning different users of the Google search engine will see different search results. Learn what this means for you.</p>
<p><span id="more-371"></span></p>
<p><a href = "http://www.newhomefeed.com/white_papers/NHF-SearchResults-WhitePaper.pdf" target="_blank">Download White Paper</a></p>
]]></content:encoded>
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		<slash:comments>0</slash:comments>
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