Feb
9
Dennis O’Neil: Thanks for the Props
Posted By: Robert
Big thanks to Dennis O’Neil over at O’Neil Interactive for his post on New Home Feed. Dennis shares what he’s liking about New Home Feed, and we’re interested to note what Dennis calls out as the benefits he sees:
- They’re not a listing site. They have no interest in hoarding listings, leads, impressions, or controlling clicks. They work for the builder, and create a marketplace for directories to compete for your business.
- Independent data. They’re delivering builders metrics, as a third party, detailing what listing sites are getting you the most activity.
- Fresh Listings. That’s their own phrase, but New Home Feed is touting strong commitments from listing sites to prioritze the data from their listings.
- Data Control. They provide builders with community-level control of what information goes where. If you want community A, B, and C to go to Trulia.com, and community C, D, and F to go to NewHomesDirectory.com, but communities A-Z to go to NewHomeSource.com and Move.com, its all possible. This kind of control was previously only achievable for the national builder crowd.
A company, large or small, reflects the individual input of each employee. And so its interesting and cool to notice what impresses smart guys like Dennis and how it compares to the things we say when talking about New Home Feed.
Anyway – big thanks Dennis!
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