White Paper Possibility – From Website
to Web Presence
Picture an iceberg. Now picture an iceberg breaking apart. This is what is happening to the concept of a web site. Once you needed one big and mighty website. This is the iceberg. Now (we’re thinking about global warming metaphors here) current trends are heating things up and the iceberg is breaking apart. Your web presence is splintering whether you like it or not.
We explored the need to manage multiple web presences rather than one web site in a recent post. Judging by early reaction, this is a subject of interest. So we’re asking: would you be interested in a more formal white paper on this subject? We are extremely curious as to why so many in the real estate industry are ignoring what is so obviously happening with the Internet, and we suspect this is because denial is easier than addressing what’s going on, and this phenomenon would be treated at some length in the white paper. Also, if you are an expert, would you have an interest in participating or being quoted? Readers, please be in touch and let us know your degree of interest…
This entry was posted on Wednesday, February 17th, 2010 at 7:12 pm and is filed under Uncategorized. You can follow any responses to this entry through the RSS 2.0 feed. You can leave a response, or trackback from your own site.


Count me in!