Social Media 101 for Homebuilders

Once upon a time in the Internet, to sell homes you needed a website and social networking meant happy hour. In 2010, the website is a tiny little piece of a large and interconnected puzzle. And while social networking may still mean happy hour, it all begins on Facebook, gets amplified on Twitter, and dissected on blogs. These days for a homebuilder to be online means planning, building, executing and measuring a highly contextualized web presence.

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This entry was posted on Monday, February 1st, 2010 at 6:32 pm and is filed under White Papers. You can follow any responses to this entry through the RSS 2.0 feed. You can leave a response, or trackback from your own site.